MELISSA AND DOUG
Co-Founders, Melissa & Doug Toys Co-Founders, Lifelines

After spending 30 years sparking wonder and self-discovery in children through play, Melissa and Doug created Lifelines to unlock creativity for tweens, teens, and adults, so they too can find their path to calm and joy.

RETHINKING STRESS RELIEF

It can feel impossible to think your way out of stress.

When self-care practices are time-consuming or difficult, stress relief can get stressful. Science tells us that Sensory Immersion™ is a fast and effortless way to soothe our minds.

Sensory Immersion

We believe stress relief should be:

FAST

Sensory Immersion™ is the quickest way to interrupt your fight-or-flight response.

EFFORTLESS

Our products tap into your body’s innate stress relievers: your senses.

FUN

Our tools bring you back to the joy of the present moment.

Let your senses work their magic

Come to your senses
My travel set helps me stay grounded while in the air.
Martin M.College Student / Dallas, TX
I love anything lavender! My In Bloom: Calm blend helps me wind down after a long day at work.
MADELINE P.Engineer / Philadelphia, PA