The Story of Lifelines
Melissa and Doug Bernstein—
Co-Founders of Melissa & Doug Toys and Co-Founders of Lifelines — share the mission of Lifelines, and why your senses are the ultimate pathway to calm and joy.
Meet Melissa and Doug
Co-Founders Melissa & Doug Toys
Co-Founders Lifelines
After spending 30 years sparking wonder and self-discovery in children through play, Melissa and Doug created Lifelines to unlock creativity for tweens, teens, and adults, so they too can find their path to calm and joy.
“Whenever I create, I enter a blissful state where time stops. I wanted to create products that allowed everyone to access that same flow state anytime, anyplace.”
What is FlowArt®?
Melissa shares her favorite product she has ever created — FlowArt® and what makes it so special.
Lifelines makes stress relief:
FAST
Lifelines products engage your senses, which is the quickest way to interrupt your fight-or-flight response.
EFFORTLESS
Our products are delightful, simple to engage with, and require no specific expertise.
FUN
Our sensory tools bring you back to the joy of the present moment.
RETHINKING STRESS RELIEF
It can feel impossible to think your way out of stress.
Learn how Lifelines products help you enter a meditative flow state, detox from technology, and experience the joy of Sensory Immersion™.
The Power of Sensory Immersion™
Come to your senses
“The light flicker and blow-out feature is SO FUN and really makes the diffuser look like a real candle! ”
“This is so relaxing!! I take this with me
everywhere I go, the beach, the plane, coffee shops! I love love love it!”
